Wine Exchange fits right in

Published 08.06.08
Eric Snider
EXCHANGE RATES: Wine Exchange's chili-rubbed flank steak paired with a glass of Provenance Cabernet Sauvignon 2005.

For two years, the fate of the Wine Exchange was in near-constant flux.

We're open! We're closed! Inventory clear-out drinking party! Grand re-reopening shindig! The problem was solved in March when the restaurant/wine bar reopened in its new Hyde Park Village location.

To be fair, the restaurant's wildly shifting fortunes weren't the fault of owner Mark Smith. He, along with his employees and Wine Exchange habitués, were led on a dreary adventure during the final, glorious days of the real estate boom when the owners of Wine Exchange's former building -- the Wasserman Group -- decided to try and replace it with a towering condo or mixed-use something-or-another. There were promises of relocation and assistance for the beloved SoHo gathering spot, but time dragged on. Wine Exchange was forced to close and re-open its doors several times to the accompaniment of employee missives to the media and hefty neighborhood support.

Eventually, after a two-year struggle, it all turned out for the best. In March, Wine Exchange moved into a gorgeous new space at the heart of Hyde Park's still-in-progress Village.

Fundamentally, although slicker and slightly bigger than its former digs, Wine Exchange hasn't changed. There's still an exceptional wine-by-the-glass program, the beautiful SoHo clientele and similarly lackluster food. Great job on the first two, but I would have liked to see that last one go through an overhaul in the move.

The menu did change a bit, veering from the Med-inspired standards and Asian-oriented specials into a list of fare that's largely homogenous American fine dining: salmon, pork, flank steak and chicken; pizzas and pastas; salads and apps. Generic, both in print and on the plate.

It's hard to screw up seared ahi tuna ($11.95) with sesame seeds -- a dish so ubiquitous I'm not sure diners' taste buds can even register it anymore -- and Wine Exchange serves up a capable version. On one visit, the caramelized onions were candied bits of mush, on another strands of sweet-tart joy. But with spicy Thai hot sauce on the plate and sesame oil-dressed wakame seaweed, onions don't seem to fit. The tuna itself comes out cold from sesame to center, obviously seared earlier in the evening.

There are other food tics that don't seem to fit Wine Exchange's swanky atmosphere and wine-knowledgeable clientele. Each entrée comes with a blend of sautéed veggies and your choice of rice or a baked potato served with individually wrapped butter -- as if you'd accidentally wandered into Bushwood Country Club circa 1979. It's a bit jarring to unwrap a pat of Land-O-Lakes after downing a gulp of fragrant Pierre Sparr Pinot Blanc ($9) from Alsace.

The flank steak ($16.95) is tasty enough, although one night it's coated in the promised chile rub and cooked two steps past the medium-rare ordered; on another, there's little chile, but it's perfectly pink. Pecan-crusted tilapia ($16.95) is a lump of bland on a plate. The fish is baked, which doesn't do a thing to add flavor to either the tasteless crust of sandy nuts and cornmeal or the naturally featureless tilapia. Roast pork ($18.95) looks pretty, but there's nary a grain of salt or mustard glaze on the whole loin, and the sauce of sautéed nectarines manages to contribute little more than a texture of grainy, under-ripe fruit.

Appetizers are a better option overall, although they can be held back by poor choices in the kitchen. Why sauté breaded shrimp only to dump them into a soupy bowl of sauce ($10.95)? The combination of lime, crystallized ginger and earthy tequila is sharp enough, but that breading turns into gooey strands that sometimes cling to the shrimp and sometimes just float around the broth like tiny, sodden dumplings.

I love the thick, dense potato pancakes ($7.95) that come with a crisp crust drizzled with crème fraiche -- and the homemade, chunky, cinnamon apple sauce on the side might be the best thing on the menu. The crab stacker ($11.95) is a relic of the old menu, the seafood just as fresh and bright with avocado and spicy sriracha as it always has been.

But then there's the star of the Wine Exchange show, about 40 selections of by-the-glass wine that range from inexpensive Spanish Albarino to high-end Cali Cab. None of the selections are dogs, and you'll see gems on the list not found at even the most wine-centric restaurants: like the decadent dry sparkling Syrah ($9) from Jed Steele's Shooting Star winery in California, one of the least known and most surprisingly tasty wines on the market. Prices are competitive, with the vast majority of the glasses coming in at $10 or under. The Wine Exchange has the trappings nailed, from hefty but nicely shaped glasses to good serving temperatures for the reds.

And the new location's atmosphere is much better than the old spot's. The interior is a thin slice of storefront, with room for a row of tables and a long bar, the space decked out in natural brick and shades of earthy greens with floor-to-ceiling windows. Pretty, but the big lure in another couple of months will be the extensive patio out back. Sure, there's no view except the Village's overwhelmingly bricked surfaces, and you might get ogled by the condo balconies overlooking the courtyard, but drinking good wine in the urban outdoors is a joy.

As a package, Wine Exchange is worth the visit for the wine and scene, but it should be so much better. With even a little effort -- perhaps a smaller, more focused menu or more attention in the kitchen -- the food could add to the experience instead of merely providing mediocre fodder to absorb the alcohol.

COMMENTS

RE: Wine Exchange fits right in

Posted by rachnyc on 08.08.08 @ 11:22 AM

Brian, you are so on point with every review! I recently relocated here from NYC and while I do not expect the restaurants of the Bay Area to be on par with Manhattan, I do think that we need to hold the bar higher on what we expect from our local dining spots... expecially ones that charge high prices and attempt to dazzle us with swanky design. You continue to do this! You are critical and contemplative in your reviews, unlike an article I read a month or so ago in the Friday Extra on the Soho dining strip.. it was all praise even for restaurants that are clearly lacking in quality (exs- Taqueria, Cheap).

I feared you were going to be all praises for The Wine Exchange and ignore the fact that the food there continues to be less than stellar (I think even mediocre is an overstatement). You could not be more on point with your comment about the Bushwood Country Club! It reminds me of my father-in-law who went to a Tapas restaurant and wanted to know where his "hot dish" was. A side of veggies and your choice of starch usually is the kisso f death as far as I am concerned.

Maybe with more reviews by you and more people with functioning palates, we can actually make this town foodie friendly some day!

RE: Wine Exchange fits right in

Posted by jj on 08.08.08 @ 11:12 AM

while i have never had a bad meal at wine exchange, i also always go with WINE as my featured entree.

The vineyard pizza, eggplant parm sandwich and tuna are all stellar.

if you are looking for a place to drink great wine (by the glass or by the bottle) and want some light noshes to go with, this is the place.

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